South Florida's car-buying concierge

Buy your next car without the dealership headache.

Tell me the car you want. I find it, negotiate the best deal, and handle every step. Daily drivers to exotics. The dealership pays my fee, so it costs you nothing.

No cost to you 35+ years of experience Broward, Miami-Dade, Palm Beach
$0
Your cost. The dealer pays me.
35+
Years inside the car business
50
States I can locate your car in
5.0
Google rating from real buyers
The dealership problem

The dealership is built to wear you down.

One buyer, alone, against a team of trained closers. Hours in the showroom, the back and forth, the finance office. By the time you sign, you have no real idea if you got a fair deal.

Hours you will never get back. A single purchase can eat an entire Saturday, or more.

Pressure and upsells at every turn. Add-ons and tactics designed to grow their margin, not your value.

I know every markup, every rebate, every program. That is the part they play games with, and I use all of it to save you the most money.

A team that works for the dealer. Everyone in that building is on their side of the table, not yours.

How it works

Three steps. Zero hassle.

You stay home. I handle the dealership so you never have to.

1

Tell me the car

New or used, any make or model, buying or leasing. Everyday driver or exotic. Give me the car and your budget.

2

I find it and negotiate

I work my dealer relationships across South Florida, run every incentive, rebate and program, and lock in the best deal. If it is not here, I locate it anywhere in the country.

3

Deal done, no hassle

The deal is done before you show up. Look at the car, sign, and drive off.

Why SoFlo Auto Deals

35+ years of know-how on your side, not the dealer's.

I spent 35+ years inside the car business, with real relationships at dealerships all across South Florida. I know all the best deals, every rebate, and every trick they run. I help get that money back in your pocket.

"I'm tired of working for them. Now I want to work for you."

SoFlo Auto Deals
  • I work for you, never the dealership.
  • Every markup, rebate and program, known cold.
  • Dealer relationships across all of South Florida, and I can locate any car in the country.
  • Exotics included: Porsche, Ferrari, Lamborghini, Rolls-Royce.
Find your next car
The SoFlo Auto Deals car-buying expert negotiating on a client's behalf
The part everyone asks about

Wait, how is this free?

Simple. Dealerships set aside a marketing budget to win customers. When I bring them a buyer who is ready to go, they pay me out of that budget instead of spending it on advertising. You get an expert negotiator at no cost, and you pay the same or less than you would have on your own. No fee, no catch, no pressure.

What I handle

Everything, except the headache.

Daily drivers, trucks, leases, and the hard-to-get exotics where the markup is worst. If it exists on a lot in this country, I can locate it and secure it.

New car purchases
Leasing
Trade-in assistance
Financing coordination
Pricing handled
Any make or model
Exotics located and secured
Clear out-the-door pricing
Happy South Florida clients receiving the keys to their new car
The SoFlo Auto Deals way

Skip the lot. Love the car.

No showroom, no pressure, no wasted weekend. Just the car you wanted, at a price you can feel good about, handed to you by someone who was on your side the whole time.

Refer a friend who buys, get $250

Know someone shopping for a car? Send them my way. If they go through with the purchase or the lease, I send you $250. There is no limit on how many people you refer. If they decide not to buy, nothing is owed by anyone, and I still take care of them.

Start now
Questions

Good to know.

Is it really free to me? +

Yes. You pay me nothing. The dealership compensates me out of their marketing budget for bringing them a ready buyer. You get an expert negotiator at no cost and pay the same or less than you would on your own.

How do you get a better price? +

Thirty-five years in the business and friends running dealerships all across South Florida. I know every markup, every rebate and every program on a car, so I know what the deal should actually look like, and I hold the line for you.

Can you get exotic and luxury cars? +

Yes, and that is where I save people the most. Porsche, Ferrari, Lamborghini, Rolls-Royce and the rest of the top of the market are exactly where dealers add the biggest markup. I find the car, secure it fast, and make sure the number you pay is the right one.

New or used? Buying or leasing? +

All of the above. Any make or model, new or pre-owned, purchase or lease. Tell me what you want and your budget, and I go to work.

Do you handle trade-ins and financing? +

Yes. I help you get a fair number on your trade-in and coordinate financing so the whole thing is handled in one place.

Where do you operate? +

I am based in South Florida and serve Broward, Miami-Dade and Palm Beach. My dealer relationships run across all of South Florida, and I can locate any car in the country and set up the whole deal before you walk in.

Reviews

Five stars on Google.

South Florida buyers who skipped the showroom, in their own words.

5.0★★★★★Google reviews
A couple standing with their new pickup near the shore A couple holding the keys to their new car A couple laughing beside the open door of their new truck

Another set of keys handed over.

★★★★★

"He helped me buy 2 cars in the last month and even the finance manager at the dealership couldn't believe his knowledge and connections to get the deal done. He saved me an amazing amount of money. I highly recommend him to anyone looking to buy a car."

JM
Jonathan M.
Google review
★★★★★

"You have saved my wife and I from the arduous task of car dealer shopping. One call to you made the purchasing of our new Genesis a pleasure. The entire process took about 45 minutes from entry to leaving the dealership with our new car."

MS
Mort S.
Google review
★★★★★

"Great company to deal with. Everything went perfectly."

BS
Benjamin S.
Google review
Get started

Tell me the car. I'll handle the rest.

Send a few details and I will get back to you with a plan. No cost, no pressure.

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Prefer to talk? Call or text
(954) 778-3484
Serving
South Florida

Broward, Miami-Dade and Palm Beach. Dealer relationships across all of South Florida, and I can locate any car in the country.

Your cost
$0

The dealership pays my fee. You pay the same or less, without the hassle.

Thanks. I'll be in touch shortly.